I was a huge Mad Libs fan as a kid. At the risk of copyright infringement I have created a work at home adult version. (I hope they forgive me. These are unusual times.) If you want, download it. If you think yours is funny, tweet it and tag me @wendyscherer. Or not. Personally, I’m […]
Our Best Advice When Choosing a Social Media Listening Tool
When choosing a tool, know that every system has its advantages. All take time to learn well. All take time to maintain. Some visualize better, some learn better, some report prettier. There’s no tool that takes away the need for critical thinking.
Need to get a quick read on a topic!?
So let’s say you want to get a fast read on a topic, for instance cryptocurrency. We all know there is a huge amount to learn and read on every topic (and subtopic and sub-subtopic) … and that no one will be an expert in a day. But what if you could quickly see the […]
Baking Bread
Social media listening is little like baking bread. You have a lot of options and your best approach might differ depending on what you’re trying to accomplish. You could throw some simple ingredients into a bread machine and turn it on. Because, seriously, any hot, fresh bread is good. If you want to put a […]
What’s inside.
We spent last weekend in Charlottesville, Virginia. The trip was scheduled around the accepted student open house on Monday and we didn’t even think about the fact that Sunday was Easter. I know, I know! Our son was very preoccupied with his UVA friends and Andrew and I had a lot of time to ourselves. […]
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